Our story

Unfiltered. Unmatchable. This is PB.

At PB we take water seriously, but not too seriously. We believe in the power of expertise without arrogance, and focus on delivering high quality solutions without unnecessary frills.

Check our solutions

Starting small, changing big

From our humble beginnings in Halle to our innovative transformation into Your Filter Factory! Discover the highlights that have made us who we are today.

2000

Sometime around 2000, Ton van Hecke and Corry Proosten began the adventure that would become PB. From their home, actually the barn of their house in Halle, they began this exciting journey.

2010

At the end of 2010, we once again outgrew our premises and a larger production facility in Zelhem was chosen. This is where the company is currently located and where a defined range of filtration products are manufactured.

2018

A crucial turning point came in November 2018, when Arran Kassens took over the helm, supported by German forces Patrick and Thomas. This marked the beginning of a new chapter in PB’s history.

2025

A lot changed in 2025. Part of our business transferred to Holland Water, and that gave us the space to refocus. What do we do best of all? Making filters.

From then on, everything at PB Your Filter Factory revolved around ultrafiltration and microfiltration elements. No fuss, just high-quality products that do what they are supposed to do.

With a fresh focus and tons of experience, we are ready for the future. PB Your Filter Factory – back to the core, better than ever.

Impact without limits

PB goes beyond national borders. With a global network of operations, we have made our mark in countless places around the world. From local communities to international corporations, our reach extends far beyond our own borders. Find out how you can become part of our growing network.

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Our team

The faces of PB

At PB, we are as diverse as the water we look after. Our team is a mix of people with different backgrounds and talents, all united by our passion for water. Meet the people behind PB and find out what motivates us.

Take a look at our entire team
Arran Kassens
Director
Casper ten Bokkel
Sales
Jurjen Bruinsma
Engineering
Laura Welmerink
Administration